Industries · Marketing
Brief in, deliverable out
Marketing runs on deliverables — the landscape, the one-pager, the report, the deck. Wavn turns the brief into the finished thing, with the research already inside it.
The case
A three-person team is pitching a client on entering a crowded category. They need a competitor landscape, a positioning one-pager, and a short deck — by Thursday. The junior who would normally spend two days in browser tabs is on holiday.
The landscape, researched with sources
"Map the competitors in this category — who they are, how they price their positioning, what they claim. Real sources." The research comes back as a document with the sources behind it, and where a competitor discloses nothing, the entry says so instead of inventing a number.
The one-pager, built from the team's own material
The team drops its existing brand guidelines and messaging doc into the project. The positioning one-pager is drafted from that material — and the line under the answer shows exactly which lines of their documents were read and used.
The deck, built to show
"Turn the one-pager into an eight-slide deck for the client meeting." The deck lands as a card, viewable inside Wavn before anyone commits to it. Wrong emphasis on slide five? Say so in the chat and get a rebuilt deck, not a lecture on how to edit it.
Thursday, held
"Remind the team Wednesday at 4 to review the deck." Set and confirmed — and the confirmation is written from the schedule row that came back, so it means what it says.
What the team walks away with
A sourced landscape, a one-pager grounded in their own messaging, a client-ready deck, and the review booked — with the two days of tab-farming gone.
Why it fits this work: marketing deliverables die by invented facts. A landscape with a made-up market-share number is worse than no landscape. Wavn's no-invented-facts rule is built for exactly this failure mode.
Ship the deliverable, skip the tab-farming
Hand Wavn the brief and see what comes back.